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Listen to Dr. Arlene Barro on BlogTalkRadio

118 Unique WIN Without Competing! Podcasts

which Dr. Arlene created

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Leaders: Hire Right Fit Employees to Explode Business Brand

On the WIN Without Competing! show Dr. Arlene says, “When hiring, stop focusing on the Cultural Fit. Instead evaluate the Brand Fit.” If new hires are Cultural Fits but not Brand Fits, they are Wrong Fit employees. To explode your business brand, train each employee to become a Brand Ambassador.

To do that, you must evaluate whether the employee has the right interpersonal skills to communicate the brand and the passion to do so. Determine this when hiring.

Do not assume that all employees can and will want to become Brand Ambassadors.

Join Dr. Arlene on her 95th episode of the WIN Without Competing! show to learn how to “WIN Without Competing!” http://bit.ly/1yfyFss After listening to the show call Dr. Arlene to learn more (310) 443-4277.

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