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Listen to Dr. Arlene Barro on BlogTalkRadio

118 Unique WIN Without Competing! Podcasts

which Dr. Arlene created


**See all archived podcasts listed in the left column.**

A Personal Message From Dr. Arlene, the Creator and Talk Show Host of the WIN Without Competing Podcast!

I invite you to listen to my fascinating interviews

of Anne Edwards and Stephen Citron,

who I met at the Authors Guild events

in Los Angeles.

 

After I interviewed them, I received an autographed

copy of their book THE INN AND US.

I could not put down their book!

 

 

Fl-7703.gif

Anne Edwards, Celebrity Biographer and Pulitzer Prize Nominee

for her biography of Early Reagan; Married to Stephen Citron

 

Fl-9519.gif

Stephen Citron, Authority Extraordinare on Musical Theater

and Best-Selling Author; Married to Anne Edwards

 

 


BOOST Your BRAND: Five Stress-Busting Success Strategies

On episode 118 of the WIN Without Competing! show Dr. Arlene says, "Bust your stress for success". Assess your stress, using Dr. Arlene's quick quiz during the show.


After you diagnose your stress, you are ready to laugh and learn the Five Stress-Busting Success Strategies that Dr. Arlene created just for you. Start using these strategies right after the show, and watch your success soar as your energy rises.


Stress sets the stage for an array of health problems including: high blood pressure, heart disease, obesity, and diabetes. Boost your Brand: achieve unparalleled success, using the stress-busters. Read More 

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Are Denial & Delay Deflating Your Business or Career Brand?

On episode 117 of the WIN Without Competing! show, Dr. Arlene analyzes & discusses managing business & career brands to prevent disasters in 2018. What financial & hiring red flags are business owners ignoring & denying? What prevents candidates & employees from igniting their brands?
Learn Dr. Arlene’s Right Fit strategies to overcome denial & delay to achieve unparalleled success in 2018.  Read More 

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Dr. Arlene’s Right Fit Method: Branding for Success

On episode 116 of the WIN Without Competing! show Dr. Arlene explains how her Right Fit Method is the one-and-only set of steps and strategies, based on a unique mindset, which employers, employees, and entrepreneurs can use to achieve unparalleled success. How can one method be the solution for hiring Right Fits, capturing and retaining  Read More 
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Dr. Arlene’s BRAND to WIN: New Marketing Plan for You (Brand IQ?)

On episode 115 of the WIN Without Competing! Show Dr. Arlene says, “Now is the time to set the stage to WIN in 2018 with your BRAND to WIN Marketing Plan!”

Do you have a distinct, intriguing, and recognizable brilliant brand? Find out! To ignite, fire up, and explode unparalleled business and career success you must  Read More 
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Conquering Stress With Dr. Arlene Ignites Success: Unique Seminar

On episode 114 of the WIN Without Competing! Show Dr. Arlene previews her Unique Seminar: Conquering Stress With Dr. Arlene Ignites Success.
Are you accustomed to having chronic stress and assume that you must have it? Not a good idea! You are jeopardizing your health. Solution! Strategy Replaces Stress.

Join Dr. Arlene, Beverly Hills Courier  Read More 
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Is Social Isolation Damaging Your Brand, IQ, and Health?

On episode 113 of the WIN Without Competing! show Dr. Arlene asks, “Can you believe that the Surgeon General of the United States referred to isolation as the number one disease in this country?” It is astonishing that it is social isolation not cancer or heart disease. Why is social isolation an epidemic and an  Read More 
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Branding Your Talent Dr. Arlene's Way

On episode 112 of of the WIN Without Competing! show Dr. Arlene announces that Trump is setting the stage for a talent war in 2017. Dr. Arlene will discuss the significance of a robust job market in which the supply of top talent is limited. Find out what you must do to WIN big in a  Read More 
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Branding YOU Dr. Arlene's Way Eliminates Five Success Roadblocks

On episode 111 of the WIN Without Competing! show Dr. Arlene discusses how to uniquely brand you for digital media, telephone interviews, and in-person interviewing. The management of your brand will determine your business and career success. Brandless will make you anonymous. You want to be jamocha almond fudge not vanilla. Call Dr. Arlene 310-443-4277 to immediately start branding you for 2017!

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Build Your Brand on No Erroneous Assumptions! Trump Did.

On episode 110 of the WIN Without Competing Show! Dr. Arlene examines the impact of erroneous assumptions on the Trump victory. Commandment One for career success: Make No Assumptions. What erroneous assumptions are you making about your career which could prevent you from achieving unparalleled success? It is all about branding you without the shackles  Read More 
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Election Madness Erodes the Clinton and Trump Brands

On episode 109 of the WIN Without Competing! Show Dr. Arlene asks, "who is wearing the veil of innocence?" Find out! She reveals new information about Clinton and Trump which could significantly impact voting. It is fascinating that we will hire a new president who would be unacceptable as a corporate CEO, unless Wall Street  Read More 
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Election Stress Influencing Voting: Brand Clinton or Trump?

On episode 108 of the WIN Without Competing! show, Dr. Arlene discusses how election stress extraordinaire will influence voting. What are clients under election stress saying to their psychologists and psychiatrists about Clinton and Trump?

How do you objectively evaluate two flawed brands, Clinton and Trump, and select the Right Fit as you see it?  Read More 
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Clinton and Trump: Overcoming Objections to Flawed Brands?

On episode 107 of the WIN Without Competing! show, Dr. Arlene dissects the flawed brands of Trump and Clinton to determine the impact on the election. Put yourself in their shoes, if you were interviewing for the presidency would you be able to overcome the voters' objections? Overcoming employer objections is critical to capturing the  Read More 
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Will Fear Decide the Election: Brand Clinton or Trump? Election IQ Quiz

On episode 106 of the WIN Without Competing! show Dr. Arlene discusses the elevated fear level ignited by terrorism, racial tensions, and inequality in this country which could determine who will be the next president of the United States. Find out which segments of the voter population have the opportunity to make history.

Use your  Read More 
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Whose Brand, Clinton or Trump, will Stop Terrorism?

On episode 105 of the WIN Without Competing! show Dr. Arlene focuses on the presidential election as the tipping point to change the trajectory of terrorism. The #1 priority of the next president must be the demolition of radical Islamic terrorism which is a global malignancy metastasizing at a rapid rate.

Who will eradicate this type  Read More 
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Trump vs. Clinton: Two Brands Collide

"Trump vs. Clinton: Two Brands Collide"
On epsiode 104 of the WIN Without Competing! show Dr. Arlene analyzes the branding strategies of Trump and Clinton, dispelling erroneous assumptions about both presidential candidates.

Bernie, nipping at Hillary's heels, may have an unspoken pathway to the  Read More 
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Conquer Stress to Achieve Success! Stress Conquering Strategies

On episode 103 of the WIN Without Competing! show Dr. Arlene introduces her new seminar: Conquer Stress to Achieve Success! Stress permeates every aspect of our lives. Stop the spread of stress to reduce the risk of health problems such as high blood pressure, heart disease, obesity, and diabetes. We do not want stress to  Read More 
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Presidential Candidates Broadcast Brands: Right Fit or Wrong Fit?

"Presidential Candidates Broadcast Brands: Right Fit or Wrong Fit?"

On episode 102 of the WIN Without Competing! show Dr. Arlene discusses the branding successes and failures of Trump, Cruz, Kasich, Clinton, and Sanders. To WIN the White House ask, who has the Right Fit Brand for  Read More 
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Memories Mentor You: Use them to Ignite your 2016 Brand!

"Memories Mentor You: Use them to Ignite your 2016 Brand!"

On episode 101 of the WIN Without Competing! show Dr. Arlene asks: How will your memories influence your behavior and brand in 2016? Memories are powerful mentors, if we learn from them. Becoming aware of the significance of our memories on making both professional and personal decisions is essential to determining the Right Fit decisions.  Read More 
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On the 100th episode of the WIN Without Competing! show Dr. Arlene analyzes how Donald Trump visualizes his image as president. To make America great again, he wants to use the same technical and interpersonal skills that made him a real estate mogul.

"Can Trump’s Brand WIN the White House? Ask Dr. Arlene!"

On the 100th episode of the WIN Without Competing! show Dr. Arlene analyzes how Donald Trump visualizes his image as president. To make America great again, he wants to use the same technical and interpersonal skills that made him a real estate mogul.

Can Trump convince voters that his billionaire, entrepreneurial mindset will enable  Read More 
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Caitlyn Jenner: A Billion Dollar Brand?

Listen here: "Caitlyn Jenner: A Billion Dollar Brand?"
On episode 98 of the WIN Without Competing! show Dr. Arlene analyzes the Caitlyn brand dispelling erroneous assumptions and misconceptions about Bruce Jenner, the definition of transgender, and Bruce’s motivation to become Caitlyn at age 65. Jenner’s complex personality coupled with unique contradictions enabled him to create the Caitlyn brand which could become a  Read More 
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Ignite Social Media: Shine a Spotlight on Your Brilliant Brand

On the WIN Without Competing! show Dr. Arlene explains how to create a blazing trail of social networking posts to highlight your brilliant brand. But that’s not enough. You must also shine a spotlight on your social media profiles to illuminate why you are unique. Ask yourself: How does my brand benefit others?  Read More 
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Name the Brand: $47 million annually; 52 workdays. How?

On the WIN Without Competing! show Dr. Arlene reveals the television personality who earns $47 million annually and only works 52 days; a fascinating person with an intriguing brand. This name brand’s success is not accidental. The creation, orchestration, and implementation of this brand would make a compelling case study in business schools. This name  Read More 
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Leaders: Hire Right Fit Employees to Explode Business Brand

On the WIN Without Competing! show Dr. Arlene says, “When hiring, stop focusing on the Cultural Fit. Instead evaluate the Brand Fit.” If new hires are Cultural Fits but not Brand Fits, they are Wrong Fit employees. To explode your business brand, train each employee to become a Brand Ambassador.

To do that, you  Read More 
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Executive Leaders Boost Your Brand: 5 Unique Branding Strategies for Success

On the WIN Without Competing! Show Dr. Arlene introduces to Executive Leaders a new mindset and five unique branding strategies to master and implement in unison to achieve unparalleled success. Dr. Arlene created the winning mindset and combination of different strategies based on client research, interaction with name brand leaders, and her own professional  Read More 
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Dr. Arlene Introduces WIN Without Competing! Branding Seminar Series for Women

On the WIN Without Competing! show Dr. Arlene speaks directly to women. She says, "Eliminate the competitive mindset which forces you to focus on others: an unnecessary distraction from you. Instead, focus ONLY on yourself to WIN Without Competing! in the First Branding Seminar Series for Women!"

Author, Erica Jong observed, we make our  Read More 
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Dr. Arlene Meets Fascinating People with Intriguing Brands!

On the WIN Without Competing! show Dr. Arlene recalls Joan Rivers who interviewed her on Rodeo Drive for her television show How’d You Get So Rich?; Former President Jimmy Carter who became very upset when Dr. Arlene mentioned Donald Trump; Dr. Jonas Salk, renowned medical researcher who developed the polio vaccine, met with  Read More 
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Igniting Your Brilliant Brand or Business for Unparalleled Success

Dr. Arlene says, “Create brilliant brands, using my Right Fit Branding Strategies.”

On the WIN Without Competing! show Dr. Arlene asks each listener to “Stop, Visualize, and Listen to the thunderous explosion of your brand. What did you hear? Nothing.” If you heard nothing, then you need a distinct, intriguing, and recognizable brand for  Read More 
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Don’t Quit Your Job: Fix the Fit

On the WIN Without Competing! show Dr. Arlene will interview two of her clients who succeeded in Fixing the Fits in high stress work situations, which had made them physically sick. The listeners will learn how to implement Dr. Arlene’s Right Fit Branding Strategies to significantly improve their work situation and environment to  Read More 
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How can barro global’s Unique Brand Impact Your Success?

On the WIN Without Competing! show Dr. Arlene, who created imprints with impact to ignite, fire up, and explode your business and career brand, will share her success secrets. Use these imprints to achieve unparalleled success.

Dr. Arlene’s Imprints for YOU:

Book: WIN Without Competing!, nominated for a business book award, published in  Read More 
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Boost your Brand: Boardroom Seminars for Executive Leaders

On the WIN Without Competing! show Dr. Arlene introduces Boardroom Seminars for Executive Leaders.

The three seminars are:

1. Corporate Entrepreneurship for Executive Leaders
2. Solo Entrepreneurship for CEOs
3. Solutions for Executive Leaders in Limbo

Dr. Arlene says:

"Plan ahead, invest in yourself to boost your brand and put the professional pieces in place for 2015. If  Read More 
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Take Off Like a Rocket! 5 Success Strategies

Take Off Like a Rocket! 5 Success Strategies

On episode 86 of the WIN Without Competing! show, Dr. Arlene introduces 5 success strategies extraordinaire. Get ready to take off like a rocket and sustain the momentum. Read More 
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Ron Dante: American Music Legend

Ron Dante: American Music Legend

On the WIN Without Competing! show, Dr. Arlene interviews Ron Dante who recently sang at America Celebrates the Beatles – their 50th anniversary celebration in New York City. Read More 
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Pursue Corporate Entrepreneurship for Success Extraordinaire

On the WIN Without Competing! show, Dr. Arlene will discuss the unlimited potential for unparalleled success as a corporate entrepreneur, popularly referred to as an “intrapreneur.” As an employee, you can be the catalyst for innovation inside your company! Read More 
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Dr. Arlene's Three Unique New Year's Resolutions for Unparalleled Success

Dr. Arlene's Three Unique New Year's Resolutions for Unparalleled Success

On the WIN Without Competing! Show, Dr. Arlene discusses her three unique resolutions to manage "red flags," "loose ends," and "self-talk."  Read More 
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The Only Resolution You Need for 2014 & Success Quiz

The Only Resolution You Need for 2014 & Success Quiz

On the WIN Without Competing! show, Dr. Arlene presents only one New Year's resolution for 2014 to achieve and maintain career, business, and personal success. Implement that resolution and unlimited success is yours. Read More 
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Ignite, Fire Up, Explode Your Business Brand for...

"Ignite, Fire Up, Explode Your Business Brand for..."

On the WIN Without Competing! show, Dr. Arlene Barro will motivate you to propel your passion to ignite, fire up and explode your business brand for unparalleled success. The secret to Dr. Arlene’s clients’ stellar results is their ability to master her unique Right Fit Branding Strategies.

Get ready to WIN Without Competing!

 Read More 
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Lucia Lombardo: A Teenager Making Right Fit Decisions

Lucia Lombardo: A Teenager Making Right Fit Decisions.

On the WIN Without Competing! show, Dr. Arlene Barro interviews 16-year-old Lucia Lombardo who mastered the art of making Right Fit decisions by age 10. Concerned about the decision-making capabilities of teens and young adults, Dr. Arlene searched for a teenager who naturally uses her Right Fit Method. Until now, Dr. Arlene has primarily focused on mentoring adults on how to use her unique set of life-changing branding strategies to identify, capture, and retain Right Fits. She selected Lombardo to share her success story to motivate, inspire, and encourage others to explore a new way of making decisions. Join us for a thought-provoking conversation for teenagers, young adults, and their parents.
 Read More 
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Branding Yourself or Business for Unparalleled Success

On WIN Without Competing!, Dr. Arlene Barro discusses how she creates distinctive brands to direct the trajectory of businesses, organizations, and individuals. Dr. Arlene will share her insightful solutions. If you are struggling with your career or business, you need Dr. Arlene’s Right Fit Branding Strategies. Get ready to make some changes!

Be sure to take Dr. Arlene's Brand IQ Quiz!

Branding Yourself or Business for Unparalleled Success
 Read More 
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Leaders: Contemplating Leaving Your Job? (Without Another?!)

I find it remarkable how many leaders leave their positions without having a place to go. Suddenly unemployed, they contact my company, barro global search, inc. to seek my council as a branding & hiring expert and search consultant. I speak with leaders from a wide array of sectors. After listening to their stories,  Read More 
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Right Fits Turning Sour

April 3rd, on WIN Without Competing!, Dr. Arlene Barro will explain the mysterious phenomenon of how and why Right Fit jobs turn sour. It's amazing how many people are voluntarily leaving their jobs. Is that necessary? Find out what you can do to reduce the risk of your job turning into a Wrong Fit. Read More 
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Fill Your Life With Right Fits

On WIN Without Competing!, Dr. Arlene Barro will shine a light on happiness and illuminate the role of Right Fits in your life. Wrong Fit career? Wrong Fit job? Wrong Fit spouse or partner? Read More 
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Dr. Arlene Interviewed by Science Communicator Dennis Meredith

Renowned science communicator Dennis Meredith interviews branding and hiring expert Dr. Arlene Barro in Using Branding to Advance Your Career, where Dr. Arlene reveals her unique approach to branding for career success and transformation.

http://researchexplainer.com/2013/01/12/using-branding-to-advance-your-career/
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Imagine a World Without Branding!

Talk show host Dr. Arlene Barro created her WIN Without Competing! show for candidates, employers, entrepreneurs and employers to learn about her Right Fit Method from her interviews.

On WIN Without Competing! Dr. Arlene asks, “Can you imagine a world without brands?” Then why are we presenting ourselves as anonymous without even knowing it?  Read More 
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Dr. Arlene & The Wise Job-Seeking Cow Need You!

Dr. Arlene & The Wise Job-Seeking Cow Need You!

Are you a job-seeker, employed or unemployed? I want to interview YOU on my radio show! Interested?
Read more...

On Wednesday, November 28th I will host a Special Edition of WIN Without Competing! in which I will share my job search secrets. I am searching for  Read More 
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Fast Forward to January 2013!

Will you be hired, fired, or promoted by 2013?

It's the season for firing, promoting, and hiring. If you think that your job is secure, think again. By the end of the year someone else could be sitting in your chair.

What are you going to do to influence decisions about YOU?


If you are either employed or unemployed and searching for a new position, you should:

• accelerate your search targeting early to mid-January to start your new position. Do not allow the upcoming holiday season to distract you from forging ahead.

• evaluate your resume to determine whether you have a distinct, intriguing, and recognizable brand to attract the employers' attention in a 30 second glance.

• assess your communication skills, including your ability to read between the lines, when speaking with employers and convincing employers to hire you.


If you are employed, you should:

• not walk away from your job unless you have another position – goodbye packages do not last forever. Do not assume that you will capture the right fit job quickly.

• write a report detailing your accomplishments, not what you do. Focus on impact, results, and achievements for 2012. Submit that report as soon as possible to the person to whom you report and other key decision-makers. This report could help you retain your position as well as set the stage for a promotion.

• arrange a time to discuss your 2012 achievements with the person to whom you report. It's very important to walk that person through the report and hear feedback on your performance.


To succeed in capturing a job, you need a distinct, intriguing, and recognizable brand.


Keeping that job? Branding!


Promoting you to ____? Branding!


What is the secret to keeping that job and getting a promotion? Your reports detailing what you've achieved for your employer. Dr. Arlene created a highly effective method to report accomplishments. Email her to arrange a time to speak.

It's all in the branding. The time to brand is now.


Create a Recognizable Brand
Sell that Brand and Succeed
To arrange a time to speak with Dr. Arlene, call her office at 310-443-4277.
The last quarter of the year is the hiring and firing season and a great opportunity for a promotion.


To learn more about distractors and objections, go to my new app iBrandU4Hire: Rate Your Brand Zero to Hire which includes a video and questionnaire,listen to my radio show WIN Without Competing! and subscribe to my newsletter. Be sure to follow me on Twitter, LinkedIn , and Facebook .


Clients' Praise for Dr. Arlene

Dr. Arlene Barro is a breath of fresh air in today's tumultuous job market. Dr. Barro should have her own nationally broadcasted program: 'Dr. Arlene, The Career Guru'. Much like Dr. Phil and Dr. Oz, Dr. Barro is a charismatic expert in her field. Dr. Barro gives her clients employment hope and specific behavioral modifications using her dynamic and empowering method of personal branding. Dr. Barro coached me to a successful career change following an unexpected and difficult job loss. She gave me the skills I needed to move from a 'woe is me mindset' to an 'I can and will take charge of my future'. The lady has a gift and she wants to share it!

Patti Thrailkill -- Independent Consultant


The Readers Digest version of my story is this. I had my standard functional resume out to companies and websites that were a direct fit for my background. Most of the time I received a stall, an automated 'no thank you', or no response at all. Then, I contacted Dr. Arlene Barro for her to work with me to create a branding package. I resubmitted my new branding package, which included more than a resume, to those same companies that had not responded to me. Then I received emails and phone calls expressing interest in me. In the first 90-days, I had three final interviews and two offer letters. I was now in the driver seat of my own career again. I was afforded the rare luxury of cautiously choosing my next career. I credit this luxury to Dr. Arlene Barro's Right Fit Method and learning how to build and present my personal brand.

C.M. "Mo" Blake III -- Sales Manager, Pacific Northwest District, Ricoh Legal


My company was in the process of being sold, and I just started interviewing when I met Dr. Arlene Barro. She helped me identify and focus on the criteria that were most important to me, which then became the blueprint of the Right Fit position. Open to relocation, I conducted a national search which generated several opportunities. I consulted with Dr. Arlene before and after each interview as I was traveling across the country. She worked with me to identify and overcome objections and strategically follow up after the interviews, which lead to more than one job offer. I found a great job which is my Right Fit position and will continue to work with her to delineate my brand as I continue to grow as a senior executive.

Debra Wood, CPA, MBA, JD -- CFO, Truegreen Landcare


Once you truly understand branding and incorporate it into your resume and mindset, your job search and your results will start to change. Recently, I received the attention that I deserved from a potential employer. They focused on the unique words that were created to convey my brand and specialties that I had to offer. Through a series of discussions with Dr. Barro, I discovered and/or identified my key attributes and unique skills. With this information, I was able to develop my brand so that any potential employer would understand very quickly what I had to offer. Dr. Barro's unique approach has helped me to understand what I require from a potential employer. This approach will better ensure that both my future employer and I are a good fit for one another which will increase the chances for a good partnership and relationship.

Michael Conkey, CPA -- Vice President of Accounting & Finance, New Indy Containerboard, LLC


After a long career in one company and two years of retirement, my interviewing skills and brand awareness were poor. Dr. Arlene asked the right questions and had the right advice and suggestions to help me create a brand that reflected my experience, skills, and desires. As well, Dr, Arlene's book "WIN Without Competing!" and her coaching helped me to build the interviewing skill set necessary to manage the interview and to clearly and succinctly deliver my message and brand. As a result, I was hired for a better and higher paying position than that for which I was initially interviewed. Without Dr. Arlene's mentoring, I would still be searching for a new position.

Stephen Snyder, MBA -- Financial Consultant, Health Care Service Corporation

Contact:
Dr. Arlene Barro
310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd. Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

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Born a Brand: Dr. Arlene meets Alexandre Renoir

I love to watch the building of name brands. I first met Alexandre Renoir, the great grandson of Pierre-Auguste Renoir, more than a year ago at a Beverly Hills art gallery on Rodeo Drive. This was a big night for Alex. A grand opening -- his paintings were on display in a gallery with a global presence. The guests surrounded Alex, who was dressed in a short-sleeve Hawaiian style brightly-colored flowered shirt.

On Saturday, October 12th, I met Alex again at the same gallery. I immediately told him how wonderful he looked. He had dropped between 30 or 40 pounds and was stylishly dressed in a suit. I saw a transformation both in how he looked and how he painted. The prices on the paintings had escalated dramatically, reflecting the caliber of his recent work.

As a child, Alex hated the fact that he had a famous last name. He grew up surrounded with constant reminders of “the Renoir”, including a bookcase which contained 500 books about his great grandfather. Instead of using his brand name to his advantage, he wanted to escape from it. Six years ago, after having many jobs, Alex decided to devote himself to painting. Alexandre Renoir is 38 years old. Finally, he separated himself from his great grandfather and found his own brand.

It’s rare to be born with a brand name, especially a mega brand name like Renoir. But, you must have a brand, not necessarily a name brand.

To succeed in capturing a job, you need a distinct, intriguing, and recognizable brand.


Keeping that job? Branding!

Promoting you to ____? Branding!

It’s all in the branding. The time to brand is now.


Create a Recognizable Brand
Sell that Brand and Succeed

To arrange a time to speak with Dr. Arlene, call her office at 310-443-4277.
The last quarter of the year is the hiring and firing season and a great opportunity for a promotion.



Clients' Praise for Dr. Arlene

Dr. Arlene Barro is a breath of fresh air in today’s tumultuous job market. Dr. Barro should have her own nationally broadcasted program: 'Dr. Arlene, The Career Guru'. Much like Dr. Phil and Dr. Oz, Dr. Barro is a charismatic expert in her field. Dr. Barro gives her clients employment hope and specific behavioral modifications using her dynamic and empowering method of personal branding. Dr. Barro coached me to a successful career change following an unexpected and difficult job loss. She gave me the skills I needed to move from a 'woe is me mindset' to an 'I can and will take charge of my future'. The lady has a gift and she wants to share it!

Patti Thrailkill -- Independent Consultant


The Readers Digest version of my story is this. I had my standard functional resume out to companies and websites that were a direct fit for my background. Most of the time I received a stall, an automated ‘no thank you’, or no response at all. Then, I contacted Dr. Arlene Barro for her to work with me to create a branding package. I resubmitted my new branding package, which included more than a resume, to those same companies that had not responded to me. Then I received emails and phone calls expressing interest in me. In the first 90-days, I had three final interviews and two offer letters. I was now in the driver seat of my own career again. I was afforded the rare luxury of cautiously choosing my next career. I credit this luxury to Dr. Arlene Barro’s Right Fit Method and learning how to build and present my personal brand.

C.M. "Mo" Blake III -- Sales Manager, Pacific Northwest District, Ricoh Legal


My company was in the process of being sold, and I just started interviewing when I met Dr. Arlene Barro. She helped me identify and focus on the criteria that were most important to me, which then became the blueprint of the Right Fit position. Open to relocation, I conducted a national search which generated several opportunities. I consulted with Dr. Arlene before and after each interview as I was traveling across the country. She worked with me to identify and overcome objections and strategically follow up after the interviews, which lead to more than one job offer. I found a great job which is my Right Fit position and will continue to work with her to delineate my brand as I continue to grow as a senior executive.

Debra Wood, CPA, MBA, JD -- CFO, Truegreen Landcare


Once you truly understand branding and incorporate it into your resume and mindset, your job search and your results will start to change. Recently, I received the attention that I deserved from a potential employer. They focused on the unique words that were created to convey my brand and specialties that I had to offer. Through a series of discussions with Dr. Barro, I discovered and/or identified my key attributes and unique skills. With this information, I was able to develop my brand so that any potential employer would understand very quickly what I had to offer. Dr. Barro's unique approach has helped me to understand what I require from a potential employer. This approach will better ensure that both my future employer and I are a good fit for one another which will increase the chances for a good partnership and relationship.

Michael Conkey, CPA -- Vice President of Accounting & Finance, New Indy Containerboard, LLC


After a long career in one company and two years of retirement, my interviewing skills and brand awareness were poor. Dr. Arlene asked the right questions and had the right advice and suggestions to help me create a brand that reflected my experience, skills, and desires. As well, Dr, Arlene’s book “WIN Without Competing!” and her coaching helped me to build the interviewing skill set necessary to manage the interview and to clearly and succinctly deliver my message and brand. As a result, I was hired for a better and higher paying position than that for which I was initially interviewed. Without Dr. Arlene's mentoring, I would still be searching for a new position.

Stephen Snyder, MBA -- Financial Consultant, Health Care Service Corporation

Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

 Read More 
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Your Resumes and Interviews are ads! Do they work?

Does your resume work?

I look at lots of resumes, bios, and business websites. Some resumes are making me dizzy. I am so distracted by extraneous information, charts, and unusual layouts, I don’t know what to read. It's clear to me that these resumes are not working. What's missing is a cohesive brand.

If you know that your resume has not been an effective ad in capturing a new position, I suggest that you email the resume to me at drbarro@winwithoutcompeting.com. I will review the first 10 resumes that I receive and give you feedback. I must receive your resume no later than Tuesday, October 16th at 6PM PT.

Help is an email away!
Dr. Arlene


What is the effectiveness of your interviews? Find out at my Teleseminar How to Become the Flawless Fit! and on my October 17th radio show.


Clients' Praise for Dr. Arlene


Dr. Arlene Barro is a breath of fresh air in today’s tumultuous job market. Dr. Barro should have her own nationally broadcasted program: 'Dr. Arlene, The Career Guru'. Much like Dr. Phil and Dr. Oz, Dr. Barro is a charismatic expert in her field. Dr. Barro gives her clients employment hope and specific behavioral modifications using her dynamic and empowering method of personal branding. Dr. Barro coached me to a successful career change following an unexpected and difficult job loss. She gave me the skills I needed to move from a 'woe is me mindset' to an 'I can and will take charge of my future'. The lady has a gift and she wants to share it!

Patti Thrailkill -- Independent Consultant


The Readers Digest version of my story is this. I had my standard functional resume out to companies and websites that were a direct fit for my background. Most of the time I received a stall, an automated ‘no thank you’, or no response at all. Then, I contacted Dr. Arlene Barro for her to work with me to create a branding package. I resubmitted my new branding package, which included more than a resume, to those same companies that had not responded to me. Then I received emails and phone calls expressing interest in me. In the first 90-days, I had three final interviews and two offer letters. I was now in the driver seat of my own career again. I was afforded the rare luxury of cautiously choosing my next career. I credit this luxury to Dr. Arlene Barro’s Right Fit Method and learning how to build and present my personal brand.

C.M. "Mo" Blake III -- Sales Manager, Pacific Northwest District, Ricoh Legal


My company was in the process of being sold, and I just started interviewing when I met Dr. Arlene Barro. She helped me identify and focus on the criteria that were most important to me, which then became the blueprint of the Right Fit position. Open to relocation, I conducted a national search which generated several opportunities. I consulted with Dr. Arlene before and after each interview as I was traveling across the country. She worked with me to identify and overcome objections and strategically follow up after the interviews, which lead to more than one job offer. I found a great job which is my Right Fit position and will continue to work with her to delineate my brand as I continue to grow as a senior executive.

Debra Wood, CPA, MBA, JD -- CFO, Truegreen Landcare


Once you truly understand branding and incorporate it into your resume and mindset, your job search and your results will start to change. Recently, I received the attention that I deserved from a potential employer. They focused on the unique words that were created to convey my brand and specialties that I had to offer. Through a series of discussions with Dr. Barro, I discovered and/or identified my key attributes and unique skills. With this information, I was able to develop my brand so that any potential employer would understand very quickly what I had to offer. Dr. Barro's unique approach has helped me to understand what I require from a potential employer. This approach will better ensure that both my future employer and I are a good fit for one another which will increase the chances for a good partnership and relationship.

Michael Conkey, CPA -- Vice President of Accounting & Finance, New Indy Containerboard, LLC


After a long career in one company and two years of retirement, my interviewing skills and brand awareness were poor. Dr. Arlene asked the right questions and had the right advice and suggestions to help me create a brand that reflected my experience, skills, and desires. As well, Dr, Arlene’s book “WIN Without Competing!” and her coaching helped me to build the interviewing skill set necessary to manage the interview and to clearly and succinctly deliver my message and brand. As a result, I was hired for a better and higher paying position than that for which I was initially interviewed. Without Dr. Arlene's mentoring, I would still be searching for a new position.

Stephen Snyder, MBA -- Financial Consultant, Health Care Service Corporation

Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

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Contest: Name the Wise Job-Seeking Cow! WINNER will...

The Wise Job-Seeking Cow says, “Name Me”

I live on a beautiful farm in Southern California. I met Dr. Arlene recently when she selected me to star in her video iBrandU4Hire. I heard the farm manager tell Dr. Arlene my name. Ugh! I don’t like my name. I need a classy lady’s name befitting an award-winning wise cow who wants to brand herself. Remember, I’m looking for a job. I want my name to stand out! Who can forget the name “Ivanka”? Yes, it’s memorable but doesn’t suit me. Can you name me?

Contest: Name the Wise Job-Seeking Cow!



Deadline for Submission: Monday, October 22nd at 6pm PT

Email the following to TheRightFitMethod@WinWithoutCompeting.com:


1. The name of the Wise Job-Seeking Cow. Then, explain in one or two sentences why that name is the Right Fit for her. Be sure to watch the video iBrandU4Hire to learn more about the cow before you select her name and explain why the name suits her.

2. State your name and provide your cell phone number.

3. Include your current title, indicate whether you’re an employee, entrepreneur, or independent contractor. If you’re unemployed, include the length of time and what you do.

4. Share a memorable event in your career. For example, getting an unexpected promotion, experiencing a sudden career change, and turning a negative event into a career success story. Please respond in 175 words or less. Responding to this is optional.

WINNER!



The winner will receive:

• Dr. Arlene’s book WIN Without Competing!

• 30 minutes of coaching including branding advice from Dr. Arlene

• An opportunity to interview for a guest appearance on Dr. Arlene’s radio show WIN Without Competing!

Note:
If you are the winner, in order to be considered for the radio show, you must have responded to question 4.

Judging Your Submission



80% for matching the Right Fit name to the wise job-seeking cow and your explanation for picking that name.

20% on the uniqueness of your memorable career event.

Judges



• Dr. Arlene Barro, Branding & Hiring Expert, Author, CEO of barro global search, inc.

• Virgil Holder, Senior Director and Human Resources Business Partner --
Piedmont Henry Hospital -- Atlanta GA

• Marissa Frykman, Managing Editor of Communications, barro global search, inc.

Questions? Submit your questions to Marissa@WinWithoutCompeting.com.



Dr. Arlene Barro: iBrandU4Hire
Branding & Hiring Expert
Master coach who brands clients from coast to coast.
Mantra: WIN Without Competing!


Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies. To motivate job seekers to recognize the importance of their brand and whether it’s effective in their job search, Dr. Arlene developed the app iBrandU4Hire: Rate Your Brand Zero to Hire.

Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc.


Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.
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Obama & Romney: Debate or Brawl? Winner is...

Job Interview Extraordinaire


If the Wednesday night debate, which focuses on domestic policy, turns into a brawl and the presidential candidates become attack dogs poised to bludgeon, they will both lose points. Here’s the winning strategy for both candidates. Yes, the same strategy. The question is who can execute that strategy to set a presidential standard to impress our voters and world leaders.

• The slogans for both candidates need to be changed: Obama’s should be “Fast Forward” not “Forward” and Romney’s should be “Right Results” not a “Stronger Middle Class.” Why? Obama is asking us to proceed with him on the same course as the last four years, which contains many voter objections about his domestic policy accomplishments. Many see Romney as not representing all people. He reinforces that image with his “middle class” slogan coupled with his 47% remark.

• Obama must walk us through the next four years with detailed plans on how he will remedy unemployment and the sluggish economic growth, targeting achievable results in which we can believe. Explaining what he will do to build relationships with Congress is critical in order to enact new plans.

• Romney must convince us that he can make a silk purse out of a sow’s ear. He must communicate his plans and projected results with passion, determination, and commitment. We must visualize his success, including the strategies he will use to build relationships with Congress.


Distractors, posed by either candidate, serve no purpose other than possibly rattling the other candidate. That strategy is a mistake. The clever debater should insert the knife with a velvet glove and a silver tongue. Voila! No physical pain and much to gain.

The pundits have presided over post mortems of Obama’s last four years and Romney’s political and corporate careers. The debate must focus on the next four years, not the past.

Fifty million people are expected to watch the debate. The pundits tell us that voters fall into two categories: those that focus on the likeability of a candidate and others who concentrate on how a candidate will handle the urgent issues. Likeability, unfortunately, will not predict the performance of our next president. We need a leader in whom we can trust to meet and even exceed our expectations. Each of us will decide who the winner is.

A final word to both presidential candidates: focus on the end result, not your ego. Measured and succinct is the name of the game.


Note to Job Seekers: Watch the presidential debate to learn what to do and not do at an interview. Remember how they handle distractors and objections! At the end of the debate, you should know the essence of what each candidate will achieve in the next four years and how they will do it. At your own job interviews, remember Obama and Romney.


Dr. Arlene Barro: iBrandU4Hire
Branding & Hiring Expert
Master coach who brands clients from coast to coast.
Mantra: WIN Without Competing!


Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies. To motivate job seekers to recognize the importance of their brand and whether it’s effective in their job search, Dr. Arlene developed the app iBrandU4Hire: Rate Your Brand Zero to Hire.

Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc.


Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

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Visualize Jimmy Kimmel’s Socks Before an Interview

Firing, Promoting & Hiring YOU? Soon!


It’s the season for firing, promoting, and hiring. If you think that your job is secure, think again. By the end of the year someone else could be sitting in your chair.


What should you do and not do right now?


If you are either employed or unemployed and searching for a new position, you should:

• accelerate your search targeting early to mid-January to start your new position. Do not allow the upcoming holiday season to distract you from forging ahead.

• evaluate your resume to determine whether you have a distinct, intriguing, and recognizable brand to attract the employers’ attention in a 30 second glance.

• assess your communication skills, including your ability to read between the lines, when speaking with employers and convincing employers to hire you.


If you are employed, you should:

• not walk away from your job unless you have another position – goodbye packages do not last forever. Do not assume that you will capture the right fit job quickly.

• write a report detailing your accomplishments, not what you do. Focus on impact, results, and achievements for 2012. Submit that report in October to the person to whom you report and other key decision-makers. This report could help you retain your position as well as set the stage for a promotion.

• arrange a time to discuss your 2012 achievements with the person to whom you report. It’s very important to walk that person through the report and hear feedback on your performance.


Right now we have 3.7 million unfilled jobs. Do you know how to capture the job that is the right one for you?


Be sure to watch the three upcoming presidential debates which are job interviews. Forget the political candidates’ party affiliation. Focus on what Obama and Romney are saying. Look for distractors and objections which have a significant impact on their brands. Not sure how this works? I’ll give you an example of a blatant distractor.

On the Emmy Awards show, Jimmy Kimmel exposed his pantless legs displaying his short socks. If he had been a candidate on an interview wearing pants and had crossed his legs, the bare legs could distract the employer. From firsthand experience, it HAS distracted employers. Men should wear knee length hose! Visualize Jimmy Kimmel’s socks before an interview.

To learn more about distractors and objections, go to my new app iBrandU4Hire: Rate Your Brand Zero to Hire which includes a video and questionnaire, listen to my radio show WIN Without Competing! and subscribe to my newsletter. Be sure to follow me on Twitter, LinkedIn, and Facebook.


Dr. Arlene Barro: iBrandU4Hire
Branding & Hiring Expert
Master coach who brands clients from coast to coast.
Mantra: WIN Without Competing!


Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies. Dr. Arlene developed the app iBrandU4Hire: Rate Your Brand Zero to Hire for job seekers to figure out whether they have an effective brand.

Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc.

If you’re not sure how to proceed in your job search or navigate your career in a new direction, contact Dr. Arlene for guidance.


Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 117.  Read More 
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Botched Branding: Obama, Romney and YOU? Solution!

Botched Branding: Obama, Romney and YOU? Solution! http://bit.ly/RzKsRH
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Got branding?

Botched Branding: Obama, Romney and YOU? Solution!

As a Branding & Hiring Expert I am astounded that neither Obama nor Romney has succeeded in effectively broadcasting his brand to convince voter-employers to hire him. Both candidates assume that we need to see and hear them for many months to make a decision. That assumption is erroneous. The candidates and their campaigns trip over themselves with distractors and objections. The result: botched branding. Right Fit Branding is the solution.

Got branding?

“Every job seeker needs a personal brand. But that’s not enough. That brand must be the Right Fit Brand for employers.” -- Dr. Arlene Barro

No interviews? No job offers? Wrong job offers? I have the perfect solution – a distinct recognizable and intriguing brand. Employers must grasp your brand in a flash. Your brand has two sides like a coin: the written script (resume) and the verbal broadcast (interview). Do you have a brand? Have you branded both sides of your brand to convince employers to hire you? Let’s find out.

I created the app iBrandU4Hire: Rate Your Brand Zero to Hire for you to evaluate the power of your brand. To do that, visit the app store and download my app. If you do not have an “iDevice”, I have a solution.

Remember, resumes and interviews advertise your brand. To capture the right job, you must communicate that brand flawlessly. It’s easier than you think. Keep in mind that the last quarter of the year is the hiring and firing season. Make the last quarter benefit you.

Goodbye for now!
Dr. Arlene
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Press Release: Botched Branding: Obama, Romney and YOU? Solution!

UCLA Magazine says,
“What are the secrets of a winning job hunt? Few experts offer advice as intriguing – or usable – about that quest as Arlene Barro, president and CEO of L.A.-based barro global search, inc…”

Branding & Hiring Expert Dr. Arlene Barro is astounded that neither Obama nor Romney has succeeded in effectively broadcasting his brand to convince voter-employers to hire him. Both candidates assume that we need to see and hear them for many months to make a decision. That assumption is erroneous. The candidates and their campaigns trip over themselves with distractors and objections. The result: botched branding. Right Fit Branding is the solution.

Got branding?

“Every job seeker needs a personal brand. But that’s not enough. That brand must be the Right Fit Brand for employers.” -- Dr. Arlene Barro

Employed, unemployed, underemployed – from new college graduates to highly successful executives – job seekers must create a distinct, recognizable, and intriguing brand to capture the right job. Botched branding won’t work!

No interviews? No job offers? Wrong job offers? Dr. Arlene says, “If you’re having difficulty getting interviews and job offers, let’s figure out the power of your brand.” To do that, go to the App Store: http://itunes.apple.com/us/app/ibrandu4hire-rate-your-bra.... Select iBrandU4Hire: Rate Your Brand Zero to Hire, which Dr. Arlene created. She will interact with you throughout the app experience. After you evaluate your brand, you’ll know what needs to be fixed and fix it with Dr. Arlene.

The app includes: a video, 10 simple questions to Rate Your Brand, entertaining stories about Right Fit Branding, Clients’ Praise for Dr. Arlene explaining the impact of branding on her clients’ careers, and a message from Tom Lombardo, the founding Editor-in-Chief of WebMD.

Don’t have an “iDevice”?
http://www.blogtalkradio.com/dr-arlene-barro-/2012/07/12/...

Eager to see the video immediately? http://winwithoutcompeting.com/author/ibrandu4hire.html

“If you have no brand, a buried brand, or a barren brand, create a visible brand.” – Dr. Arlene Barro

Dr. Arlene Barro: iBrandU4Hire
Branding & Hiring Expert
Master coach who brands clients from coast to coast.
Mantra: WIN Without Competing!

Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies.

Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc.

If you’re not sure how to proceed in your job search or navigate your career in a new direction, contact Dr. Arlene for guidance.

Contact:
Dr. Arlene Barro 310-443-4277
Email DrBarro@WinWithoutCompeting.com
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell at jennifer@aeispeakers.com, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 117.
 Read More 
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Presidential Branding?

Presidential Branding?

Shortly, the Republicans and the Democrats will be holding their conventions.

Are the presidential contenders branding themselves wisely?

Here's my take. In my opinion, they are not. The mudslinging on both sides is supposed to serve as a sledgehammer to destroy the opponent. The success of that approach is questionable.

What should the contenders be doing? Only pitching themselves and acting as if the other does not exist.

When you present yourself at an interview, you must adopt the mindset that I am the one and only Right Fit. That means you never think about or ask whether other candidates are interviewing for the postition that you want. Your goal is to convince the employer, at the first interview, that you are the One Right Fit. If you do not, then the probability of you getting the job decreases as employers continue to compare and contrast candidates, or decide to eliminate the job.

Now is the time to accelerate your job search. Be sure that your resume communicates your brand and that you take charge of the employer interview.

For my advice, call my office: (310)443-4277 to arrange a time to speak with me.

"Procrastination is the death knell for career success." - Dr. Arlene

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before August 27th and take place before September 10th.
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Your resume has a brand. Does it work?

Your resume has a brand. Does it work?

Does your resume work?

I look at lots of resumes, bios, and business websites. Some resumes are making me dizzy. I am so distracted by extraneous information, charts, and unusual layouts, I don’t know what to read. It's clear to me that these resumes are not working. What's missing is a cohesive brand.

If you know that your resume has not been an effective ad in capturing a new position, I suggest that you email the resume to me. I will review the first 10 resumes that I receive and give you feedback. I must receive your resume no later than Friday, July 20th at 6PM PT.
Listen to Dr. Arlene's latest radio show Rate Your Brand: Zero to Ten
Help is an email away!
Dr. Arlene

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before July 25th and take place before Aug 3rd.  Read More 
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Rate Your Brand: Zero to Ten

Rate Your Brand: Zero to Ten

To succeed in growing your business or accelerating your career success, you must have a recognizable brand. Do YOU? Let's find out.

On my July 11th WIN Without Competing! radio show, I dispel branding myths and discuss my branding strategies. Using my Branding Rating Scale, I give you the opportunity to quickly evaluate your brand on a scale from zero to ten.

I recommend that you listen to that show right now to find out whether you have a brand. And if you do, the extent to which it is recognizable.

If you have no brand, a buried brand, or a barren brand, you need to create a visible brand. I will show you how. Email or call me at 310-443-4277 for personalized branding information!

Listen to Dr. Arlene's latest radio show Rate Your Brand: Zero to Ten

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before June 20th and take place before June 30th.
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Your Constant Companion for Career Success, Happiness, and Personal Fulfillment is…?

The Right Fit Method of course!

Some people have successful careers and are unhappy. Others are not satisfied with their career success and rely on their personal life to make them feel happy. And then there are those who are totally happy with their career and personal life or totally unhappy with both. What is your situation?

Searching for answers? Dr. Arlene will tell you exactly what to do to start making changes right now. It's amazing how new strategies can impact your life.

To learn more, read WIN Without Competing!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before June 20th and take place before June 30th.
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How Will the Election Season Impact Your Career?

How Will the Election Season Impact Your Career?

Traditionally, the last quarter of the year and especially in December, employers are very busy making hiring, firing, and promoting decisions. This year, the results of the presidential election could have a significant impact on employer behavior.

Accelerate Your Job Search

I am concerned that many jobseekers, especially those that are suddenly unemployed, are not moving efficiently and effectively to capture their next position. If you recently lost your job, I highly recommend that YOU do not take several weeks off before beginning your job campaign. Think of this quarter as the last quarter of the year. Accelerate your job search with passion, precision, and planning.

Employed and hearing rumors of your company merging, downsizing, or closing? Do not wait to find out whether the rumors are true. Begin your job search right now! Remember, YOU can always turn down an offer!

Expecting a promotion? Take charge and actively pursue that promotion immediately. If you are told that the promotion will not become effective for several months, determine if the employer is purposely delaying for some unexplained reason which may or may not be related to the election.

I do not know what the impact of the election could have on your career. What I do know is that employers react strongly to changes or potential changes which they believe will have a positive or negative impact on their bottom line. I do not want you to become an unfortunate victim.

Your resume is an ad. Does it work?

If you know that your resume has not been an effective ad in capturing a new position, I suggest that you email the resume to me. I will review the first 10 resumes that I receive and give you feedback. I must receive your resume no later than Friday, June 29th at 6PM PT.

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before June 20th and take place before June 30th.
 Read More 
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Your resume is an ad. Does it work?

Does your resume work?

I look at lots of resumes, bios, and business websites. Some resumes are making me dizzy. I am so distracted by extraneous information, charts, and unusual layouts, I don’t know what to read. It's clear to me that these resumes are not working. What's missing is a cohesive brand.

If you know that your resume has not been an effective ad in capturing a new position, I suggest that you email the resume to me. I will review the first 10 resumes that I receive and give you feedback. I must receive your resume no later than Friday, June 22nd at 6PM PT.

Help is an email away!
Dr. Arlene

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before June 20th and take place before June 30th.
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Pick Powerful Words that Work

Pick Powerful Words that Work: Watch the Impact on Your Business or Career

Achieve Specific Objectives.

Do YOU want a job offer?
Do YOU want a promotion?
Do YOU want to grow YOUR business?

Then, YOU must not assume that what you say is what people hear. That’s why YOU must use words that communicate your message effectively.

Watch the impact of these words on your business or career!

Say the Right Words.

Listen to my radio show:
Pick Powerful Words that Work.


YOU can achieve your dream using my powerful words that work. Listen to my radio show: Pick Powerful Words that Work, and make those words YOURS. Then, visualize the results and proceed with passion.

Not sure how to do this? Talk to Me!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before June 20th and take place before June 30th.
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Roadmap to the Right Fit Life (RFL) of Happiness: Your RFLIQ is?

Roadmap to the Right Fit Life (RFL) of Happiness: Your RFLIQ is?

YOU are the CEO of your life

I interact with people from all over the country. I have observed that many feel unhappy, uncertain, and befuddled. Not sure how to approach their situation, some do nothing, others maintain a low profile, and some would like to venture forth but are afraid.

Whatever is causing you pain—no job, wrong job, wrong spouse, poor health, financial hardship—doing nothing is not usually the answer but could be in some cases: waiting for a divorce to become final, for example. The point is that you're the CEO of your own life, and you must take charge. The question is how.

Take charge of your life

I have created unique strategies to show you how to succeed in your career, your personal life, and balance both to experience long-term happiness.

Listen to my June 6th radio show Roadmap to the Right Fit Life (RFL) of Happiness: Your RFLIQ is?

Take my RFLIQ Quiz and figure out your Right Fit Life IQ. Then, I will tell you how to create your personal Roadmap to the Right Fit Life of Happiness. If you are searching for solutions that work and ready to make changes, YOU can positively impact your life now.

To discuss your job interview strategy needs, call Dr. Arlene, your job interview coach extraordinaire at 310-443-4277

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Unique Interview Strategies that Work: Your ISIQ is? Take the ISIQ Quiz to find out how ready you are to interview. To do that, listen to Dr. Arlene's May 23rd radio show at 5pm PT.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th.

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Experience a Happy Job Search

EXPERIENCE a Happy Job Search!

How Do YOU Feel About Your Job Search?

I have observed that many jobseekers keep thinking about how they are feeling about their job search. Many experience nausea, knots in their stomach, and headaches. They are consumed with stress, as they continue to focus on themselves. They spend a lot of time distracting themselves from the task at hand. They continue to focus on themselves and make no progress. Some are unemployed, others are awaiting their last day, and then there are those who see the handwriting on the wall. If you are dreading conducting a job search, what should you do?

Write a Happy Job Search Plan

If you are saying, how can a job search plan be happy? It's quite simple. Stop focusing on how you feel. Instead, think about creative ways to access jobs, approach employers, and package yourself. Embrace doing the job search. Think of it as an opportunity to learn and to challenge yourself. Adopt a happy attitude, visualize capturing a new job, and then write your Happy Job Search Plan. Remember, your career success is up to YOU!

Not quite sure how to proceed? Email your career questions to Dr. Arlene.

Eager to learn my Unique Interview Strategies? At 5pm PT, listen to my Wednesday, May 23rd radio show Unique Interview Strategies that Work: Your ISIQ is? And of course, be sure to take my ISIQ Quiz.

To discuss your job interview strategy needs, call Dr. Arlene, your job interview coach extraordinaire at 310-443-4277

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Unique Interview Strategies that Work: Your ISIQ is? Take the ISIQ Quiz to find out how ready you are to interview. To do that, listen to Dr. Arlene's May 23rd radio show at 5pm PT.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th.

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Dr. Arlene's Radio Show Picks

Here are the 2012 shows that Dr. Arlene recommends:

Unique Interview Strategies that Work: Your ISIQ is?

On WIN Without Competing! Dr. Arlene wants to find out your Interview Strategy IQ by giving you her ISIQ Quiz. Then, she will reveal her unique interview strategies that work. Constantly teaching these strategies on the radio show, to coaching clients, and at seminars, Dr. Arlene continues to create more interview techniques for her toolbox to help you. Why? A job interview is a highly complex interaction. To succeed, you must master her interview strategies to convince the employers to HIRE YOU. Curious? Be sure to read Dr. Arlene’s newsletter and sign up.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is?

On WIN Without Competing! Dr. Arlene will reveal what YOU need to do to Persuade Decision-Makers to HIRE YOU.

Wouldn't it be wonderful to know how to dazzle employers and receive multiple offers? The key is your DMIQ. Take Dr. Arlene's DMIQ Quiz and discover your DMIQ. You need a high DMIQ to capture the position that YOU want.

You can do it, if you are ready to change your behavior right now. Dr. Arlene will tell you how. It's all up to YOU!

Pick Powerful Words that Work

On WIN Without Competing! Dr. Arlene will talk about the impact of picking powerful words that work to achieve specific objectives.

Do YOU want a job offer?

Do YOU want a promotion?

Do YOU want to grow your business?

Then, imagine achieving your dream using Dr. Arlene’s powerful words that work. Tune in and make those words YOURS. Then, visualize the results and proceed!

Not sure how to do this? Talk to ME! Call Dr. Arlene at 310-443-4277.

Oops, I have no brand!

On WIN Without Competing!, Dr. Arlene will talk about the tools of branding individuals and businesses. Many make the erroneous assumption that professionally prepared resumes, bios, and videos present their brand. Not necessarily so.

If you have a business website, do not assume that offering discounts and coupons will display your brand. The 99 Cent Store is the exception, of course.

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn’t it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. Tune in to learn how.

Unveiling the Number ONE Blockbuster Business and Career Strategy for 2012!

On WIN Without Competing! Dr. Arlene will unveil the number ONE business and career strategy for 2012, which you must implement immediately to achieve career success. Dr. Arlene, with her co-host Michael Yurchak, Award-Winning Actor and Voice Over Artist will inspire, motivate, and energize YOU to take charge of yourself. Never feel stuck again! Read More 
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Unique Interview Strategies that Work: Your Interview IQ? (ISIQ) is?

Unique Interview Strategies that Work: Your Interview IQ? (ISIQ) is?

In WIN Without Competing! I presented unique interview strategies that work. I teach these strategies on my radio show, to coaching clients, and at seminars. Constantly creating, I am always expanding my toolbox of interview techniques. Why? A job interview is a highly complex interaction which could lead to a transaction. To succeed in capturing a position, YOU must master my strategies to convince the employer to hire you. The desired result: a successful transaction!

The Lost Art of Talking

I spend a lot of time talking with people of all ages. I have observed that for many, talking is difficult. If talking does not come easily to YOU, it will be difficult to carry on a conversation at an interview. If I have described you, make an effort to engage in more conversations. This will help you to prepare yourself to learn my interview strategies.

Eager to learn my
Unique Interview Strategies?
At 5pm PT, listen to my Wednesday, May 23rd radio show
Unique Interview Strategies that Work: Your ISIQ is?
And of course, be sure to take my ISIQ Quiz.

To discuss your job interview strategy needs, call Dr. Arlene, your
job interview coach extraordinaire
at 310-443-4277

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Unique Interview Strategies that Work: Your ISIQ is? Take the ISIQ Quiz to find out how ready you are to interview. To do that, listen to Dr. Arlene's May 23rd radio show at 5pm PT.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th.
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The Election Impact on Hiring, Firing, or Promoting YOU

The Election Impact on Hiring, Firing, or Promoting YOU

Traditionally, the last quarter of the year and especially in December, employers are very busy making hiring, firing, and promoting decisions. This year, the results of the presidential election could have a significant impact on employer behavior.

Accelerate Your Job Search

I am concerned that many jobseekers, especially those that are suddenly unemployed, are not moving efficiently and effectively to capture their next position. If you recently lost your job, I highly recommend that YOU do not take several weeks off before beginning your job campaign. Think of this quarter as the last quarter of the year. Accelerate your job search with passion, precision, and planning.

Employed and hearing rumors of your company merging, downsizing, or closing? Do not wait to find out whether the rumors are true. Begin your job search right now! Remember, YOU can always turn down an offer!

Expecting a promotion? Take charge and actively pursue that promotion immediately. If you are told that the promotion will not become effective for several months, determine if the employer is purposely delaying for some unexplained reason which may or may not be related to the election.

I do not know what the impact of the election could have on your career. What I do know is that employers react strongly to changes or potential changes which they believe will have a positive or negative impact on their bottom line. I do not want you to become an unfortunate victim. Act now! Not sure what to do? Let's talk.

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th.
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Visualize Your Success and Succeed

Visualize Your Success and Succeed

In order to succeed in your job search, YOU must visualize yourself receiving the Right Fit Offer and accepting it. I believe that you need to spend more time imagining your success. It is that vision that will motivate you to sustain the relentless pursuit to achieve your goal.

Pause to Ponder

I have observed that many are undecided about what is the Right Fit Offer. If you have not created a blueprint of the Right Fit Job which would include the Right Fit Offer, YOU will not be able to visualize your success and succeed. If you have not created your blueprint, I suggest that you pause to ponder right now, and write that blueprint, as soon as possible. Then, you will be ready to plan your campaign.

Strategize to Succeed

After YOU are holding your blueprint in your hand, start to visualize your success. Then, create a written plan which will include the specific strategies and tasks that you will implement on a daily basis. But that's not enough! You must schedule your day to achieve results, such as finalizing your resume which includes your unique brand, scheduling an interview or staying in touch with your references.

Visualize Your Success to Succeed, Pause to Ponder, and Strategize to Succeed appear to be easy to do. They are not. Have you mastered my Right Fit Method which is the key to your career success? When you do, then you will be working with a roadmap and a toolbox of strategies. Ready to learn? Let's talk!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th.
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No Results? Is that possible?

No Results? Is that possible?

Process or Results?

Let's set the record straight. I have observed that jobseekers spend a lot of time talking about what they are doing or have done at work. That's the process.

On your resume, YOU must incorporate positive results which are the outcomes. The resume must be carefully balanced to incorporate some process information, but the focus must be on positive results. For some professions such as financial executives, process is very important. Recognizing that the process should be clearly articulated succinctly, and the positive results must stand out. For all professions, employers need to know how your performance can have a positive impact on the bottom line.

Persuade Employers to HIRE YOU and Retain YOU

To elicit an offer is a complex task. Accepting an offer makes you feel good, but YOU must perform specific activities to maintain your work marriage. What are those activities and when should they start?

I will give you a clue. Remember what I said about RESULTS!

To learn how to elicit an offer, listen right now to my radio show Persuade Decision-Makers(DM) to HIRE YOU. And of course, take my DMIQ Quiz!

To discuss Dr. Arlene's success strategy to maintain your work marriage from the first day, arrange a conversation with Dr. Arlene.

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's April 25th radio show.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before May 10th and take place before May 20th. Read More 
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Persuade Decision-Makers to HIRE YOU

Persuade Decision-Makers to HIRE YOU

Eliciting the job offer that YOU want is a complex task. I have observed that those who are dazzled with multiple offers can do the following:

  • Exude confidence in themselves

  • Identify the decision-makers quickly

  • Establish rapport early in the interview process

  • Anticipate objections and eliminate them at the initial interview

  • Read between the lines and effectively use that information

I hope that I have piqued your curiosity. I have a lot more to say about how to Persuade Decision-Makers(DM) to HIRE YOU. Listen to my April 25th radio show at 5pm PT.

Be sure to tune-in and find out what your DMIQ is. To do that, take my DMIQ Quiz.

You need a high DMIQ to capture the position that you want. Wouldn't it be wonderful if employers were pursuing YOU?

Talk to you on April 25th! Read More 
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Close the Hidden Decision-Makers

Close the Hidden Decision-Makers

Who are the hidden decision-makers?

Whether you are searching for a new job, seeking a promotion from your current employer or pursuing consulting clients, YOU must pintpoint the hidden decision-makers. Who are they? That requires sleuthing around. To do that, you must be an expert in direct observation, reading between the lines, and asking the right questions.

Are YOU a super sleuth?

To master the art of the close, YOU must be a super sleuth with finely-tuned skills. I have observed that jobseekers and consultants try to close the wrong people. Why? They have not figured out how to identify the hidden decision-makers. If I have described YOU, then you must learn the skills of a super sleuth. Remember, it's up to YOU to close. Let's talk!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before April 30th and take place before May 10th. Read More 
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Answer the Unasked Question at an Interview

Answer the Unasked Question at an Interview

What is an unasked question?

At an interview, YOU must figure out what the employer is really asking you. I have observed that candidates frequently assume that the "Asked Question" is the one that needs to be answered. Not necessarily so. YOU need to learn how to read between the lines and then respond accordingly.

Do YOU know how to read the employer?

It is amazing how often candidates shoot themselves in the foot when they answer questions. Unknowingly, they are not responding to the real question which is not directly stated but implied.

If I have just described YOU, we need to talk. Remember, it's up to you to read between the lines and take charge of the interview. Do you know how to do both? If you do not, it will be extremely difficult to land a new position.

Do you have examples of how you shot yourself in the foot? If so, please email them to me, and I will select some of your experiences to include in future newsletters. Email me.

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.

Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before April 20th and take place before April 30th. Read More 
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Employee? Entrepeneur? Multiple Professions? Let's Figure it Out!

Employee? Entrepeneur?
Multiple Professions?
Let's Figure it Out!


Who are YOU now?

Many people are struggling to figure out whether they should pursue their passion or make a change. Professional success for some is strongly related to economic conditions. If that's YOU, what should YOU do?

Others are trying to recapture their past business or career success. If that's YOU, what should YOU do?

There are others who have become immobilized. If that's YOU, what should YOU do?

What should YOU do now?

For each person the solution is different. You need to find the Right Road to ignite your business or career success. Yet many continue walking down the Wrong Road or No Road expecting something new to happen.

If YOU want to create a blueprint for success that will have a significant impact on your life, let's talk now!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before April 10th and take place before April 20th.
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Pick Powerful Words that Work

Pick Powerful Words that Work: Watch the Impact on Your Business or Career

Achieve Specific Objectives.

Do YOU want a job offer?
Do YOU want a promotion?
Do YOU want to grow YOUR business?

Then, YOU must not assume that what you say is what people hear. That’s why
YOU
must use words that communicate your message effectively.

Watch the impact of these words on your business or career!

Say the Right Words.

Listen to my March 14th radio show.

YOU can achieve your dream using my powerful words that work. Listen to my March 14th radio show and make those words YOURS. Then, visualize the results and proceed with passion.

Not sure how to do this? Talk to Me!

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Pick Powerful Words that Work. Learn how.

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before March 30th and take place before April 10th.
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Embrace the Success Mindset

Dissatisfied with your business or career success?
Embrace the Success Mindset.


Focus on yourself?

It’s very important to train yourself to do that which is not necessarily comfortable for you to do. That means you cannot keep asking yourself how you feel about “this” or “that.” For example, I love cold calling. I uttered this statement on a CBS radio show and was flooded with phone calls. The callers were eager to learn more about my passion for cold calling.

Some explained that they were so uncomfortable making cold calls that they broke out in a cold sweat. What about YOU?

Understand the Employer’s or Client’s Perspective.

To achieve business or career success, you must understand the other side: the client or the employer. To do that, you need to speak with them. Note that I did not suggest emailing. See my March 1st newsletter: Are you hiding behind the veil of email?

The purpose of the conversation is to figure out whether you and the client or employer are Right Fits for each other. To do that, you must be able to use my Pick, Probe and Pitch Broadcast. Not sure how to do this? Talk to Me!

Remember that the key component of the success mindset is to do what’s necessary to convince the client or employer that you are the Right Fit. Forget about your discomfort and focus on mastering the strategies that will lead to success.


A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.

To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before March 20th and take place before March 30th.
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Listen to Dr. Arlene's BlogTalkRadio Show: Pick Powerful Words that Work on Wednesday, March 14th at 5pm PT.

"Pick Powerful Words that Work"

On WIN Without Competing! Dr. Arlene will talk about the impact of picking powerful words that work to achieve specific objectives.

Do YOU want a job offer?

Do YOU want a promotion?

Do YOU want to grow your business?

Then, imagine achieving your dream using Dr. Arlene’s powerful words that work. Tune in and make those words YOURS. Then, visualize the results and proceed!

Not sure how to do this? Talk to ME! Call Dr. Arlene at 310-443-4277.

 Read More 
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Replace Business or Career Stress With Strategy

Business or career stress? Replace stress with new marketing strategies that work.

Rigidity is the enemy of creativity


I have observed that stress is frequently associated with rigidity. Using the same marketing strategies that are ineffective over a long period of time will reinforce stress. Cast off the cloak of rigidity, and open your mind to new ideas. The rigid mind cannot be creative!

Evaluate your marketing strategies

Whether you are a job seeker or business owner, it’s up to you to evaluate your marketing strategies to determine if they are effective. Figure out how long you’re going to test a specific marketing strategy and what results constitute success. If you’re not achieving the results that you want, decide whether a “small fix” could positively change the results. Not sure? Test your idea. Do not waste a lot of time on marketing strategies that are not working for you. It’s up to you to replace stress with new marketing strategies that work! Not sure how to do this? Let’s talk!


A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.


To arrange your conversation, email Dr. Arlene at drbarro@winwithoutcompeting.com or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before March 14th and take place before March 21st.
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Are YOU Hiding Behind the Veil of...?

Are you hiding behind
the veil of email?


Email is a communication tool.


I know two professional, award-winning writers who lived a distance away from each other and used email as a tool to build a relationship. After exchanging more than 800 emails, they got married! For them, email was the Right Communication Tool to achieve their objective.

Use email purposely, not routinely.

Some people routinely spend hours a day emailing. If that describes YOU, ask yourself "What am I accomplishing?". Select the communication tool that is the Right Fit Tool to match the task. It is not necessarily email. I believe that many people hide behind the veil of email in order to avoid making telephone calls, especially cold calls. Using the telephone is a necessary tool to capture a position or grow a business. Unsure about whom to call, how to craft a message, and when to call? Let's talk!


A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

Hiding Behind the Veil of Email? Dr. Arlene is a cold call away.


To arrange your conversation, email Dr. Arlene at drbarro@winwithoutcompeting.com or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before March 5th and take place before March 15th.

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Eliminate ONE Word...

Eliminate ONE Word:
Watch Your Business
or Career Success Soar


Eliminate ONE word?


Yes, never use the word "best." All day long we make decisions by comparing and contrasting choices, searching for the best. If you are trying to select a movie, making the wrong choice is not necessarily a big deal. Selecting the wrong employer or client, however, could be problematic. You would be amazed how often this happens.

What's missing is a blueprint!

You're probably saying, a blueprint of what? Of the Right Fit, of course. In order to select the right job or client, YOU need to figure out the specs of the Right Fit and create a blueprint. Then you will search for the job or client that matches your blueprint. Not sure how to write and implement the Right Fit Blueprint? Knowing how to do this is critical to your business or career success. Let's talk!


A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

Oops, I have no brand! No brand? Let's talk!

To arrange your conversation, email Dr. Arlene at drbarro@winwithoutcompeting.com or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 27th and take place before March 8th.

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Listen to Dr. Arlene on Wednesday, February 22nd at 5pm PT on BlogTalkRadio

Title: Oops, I have no brand!

On WIN Without Competing!, Dr. Arlene will talk about the tools of branding individuals and businesses. Many make the erroneous assumption that professionally prepared resumes, bios, and videos present their brand. Not necessarily so.

If you have a business website, do not assume that offering discounts and coupons will display your brand. The 99 Cent Store is the exception, of course.

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn’t it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. Tune in to learn how.

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Broadcast Your Brand. Oops, I have no brand!

Broadcast Your Brand.
Oops, I have no brand!

YOU have no brand?


I look at lots of resumes, bios, and business websites. Some resumes are making me dizzy. I am so distracted by extraneous information, charts, and unusual layouts, I don’t know what to read. The bios are frequently long, tedious, and flat. The business websites often do not answer the reader’s questions which includes “why buy here?”. Offering discounts and coupons is not what I’m talking about.

What's missing is branding!

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn't it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. YOU can Broadcast Your Brand. Let’s talk!



A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

No brand? Let's talk!

To arrange your conversation, email Dr. Arlene at drbarro@winwithoutcompeting.com or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 20th and take place before March 1st.

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Passionately Persuade with the Right Verbiage

Passionately Persuade with the Right Verbiage

I believe that business and career success are up to YOU.

Whether you are searching for a new position, pursuing a promotion, or growing your business, YOU must know exactly what to say both verbally and in writing to elicit the response you want.

I have observed that business and career disappointments are strongly correlated with assuming that others know what we have done for them, could do for them or would do for them, if given the opportunity. Reflect on what I am saying. If I have described your situation, let's talk. YOU must learn how to Passionately Persuade with the Right Verbiage.

A Conversation with Dr. Arlene

Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!

To arrange your conversation, email Dr. Arlene at drbarro@winwithoutcompeting.com or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 12th and take place before February 20th.

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Master the Number ONE Business and Career Strategy for 2012!

Unveiling the Number ONE Blockbuster Business and Career Strategy for 2012!

Do you frequently feel frustrated, stuck, unmotivated, and uninspired?

Then, YOU must take charge of yourself. That means you need to think and act differently. Here's how: I want you to cultivate your curiosity. To do that, you must become a divergent thinker. YOU need to figure out many strategies to resolve a challenging situation. For example, if you're suddenly unemployed and you blast your resume from Burbank to Bombay and wait for a job to land on your desk, you are thinking convergently.

To succeed in your job search or growing your business, you must have a toolbox filled with an array of strategies. You will need to figure out the strategies to put into your toolbox. Then, put your curiosity to work. Test your strategies. Figure out which strategies are effective for you.

On my January 18th radio show, Michael Yurchak and I share our stories. Click here to listen to them. After you listen to the show, start implementing my strategy right now.

 
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An Interview Without a Resume?

YOU Can Arrange an Interview Without a Resume!

Many job seekers make the erroneous assumption that you must email your resume to an employer or a search firm and wait to hear if they want to interview you. Not necessarily so.

After you have identified the position you want and studied the company, create a pitch to broadcast why you are the Right Fit for that position. Be sure to select the right person to pitch. Then, make your telephone call!

Recently, one of my coaching clients did this and succeeded in arranging an interview. A couple of days before the interview he emailed the resume package to the employer. YOU, too can arrange an interview without a resume! To learn how, arrange a conversation with Dr. Arlene. Read More 
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Last Day to Experience Your 2012 Career Makeover

Last Day to Experience Your 2012 Career Makeover

Be sure to register for Dr. Arlene's Global Teleseminar no later than
6pm PT TODAY!!!


YOU can MASTER the Essentials of becoming the FLAWLESS FIT! Read More 
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No job? Wrong job? Solution?

No Job? Wrong job? Solution?

Participate in Dr. Arlene’s Global Teleseminar How to Become the Flawless Fit! on
Wednesday, January 11th at 3pm PT.


Register no later than Monday, January 9th at 6pm PT. Read More 
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Persnickety Personal Talk: Learn how on Jan. 10th or 11th

Find out How to Become the Flawless Fit! on January 10th or 11th.

Last day to register for Dr. Arlene's Global Teleseminar is Monay, January 9th, 6PM PT,

At an interview, you cannot retract what you say! Read More 
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Edit Your LinkedIn Profile: Learn how on Jan. 10th or 11th

Time is running out, register now!

Find out How to Become the Flawless Fit! on January 10th or 11th.

In preparation for my Global Teleseminar I reviewed hundreds of LinkedIn profiles. Lo and behold, I saw lots of distractors as well as potential employer objections. Recognizing the importance of your profile to advance your career and find the Right Fit position, it  Read More 
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Dr. Arlene's Quotes for 2012 to help YOU achieve Career Success!

Dr. Arlene's Quotes for 2012 to help YOU achieve Career Success!



"Rigidity is the Enemy of Creativity"



"Set the Standard, Forget the Competition"



"Make NO Assumptions, Open those Doors"



Be sure to attend Dr. Arlene's Global Teleseminar on  Read More 
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A Toast to the New Year!





A Toast to the New Year!




Wishing that 2012 is filled with
the Right Fits for YOU!!



YOU can make it happen!


Dr. Arlene



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The PERFECT Time to SEARCH

It’s tempting to focus on the holidays and scale down your job search efforts. I advise you to take another approach. Use the holiday season to pave the way for 2012. This is an excellent time to introduce yourself to potential employers, search firms, and new networking groups. I have observed that the holiday

season has a tendency to warm people up which sets the stage for successful connections.

You should actively pursue interviews. This is the high season for hiring. Perhaps you will capture a new position shortly before January 1. If not, something unexpected could occur in January. Be prepared. Assume nothing. Sometimes employers think they have successfully filled a position only to learn that the candidate decided to take another position. That unfilled position could suddenly be yours.

Start planning ahead right now for January 2012. Reflect on what has worked and not worked for you in your job search. Get ready to make changes.

Hit the ground running in January 2012! Here's how.

Participate in my Live Teleseminar How to Become the Flawless Fit! I have received requests from all over the country to make my Los Angeles in-person seminar available to everyone. That’s why I will do the teleseminar twice in January.

Here’s how it will work. I will present a one-hour teleseminar explaining how to become the Flawless Fit for the employer, which will include overcoming objections and eliminating distractions, the keys to eliciting the Right Offer. After the presentation, we will have a discussion at which time I will take questions. Then, I will conclude with my 10 Career Commandments for 2012 and my insider secrets.

Two dates and times to accommodate differences in geographical location and preferences:

Date: Tuesday, January 10th
Time: 4pm-6pm PT

Registration Date: on or before Friday, January 6th

OR

Date: Wednesday, January 11th
Time: 3pm-5pm PT

Registration Date: on or before Monday, January 9th

NOTE: Space is limited. Register early.

Location: Worldwide.
You will receive via email the call-in number and instructions after you register for the teleseminar.

Cost: $49.00
Includes Dr. Arlene's book WIN Without Competing!: Career Success the Right Fit Way and The Flawless Fit Checklist

The book will be mailed to you after you register and the checklist will be emailed before the teleseminar.

For the PayPal link, email drbarro@winwithoutcompeting.com or mail a check to:

barro global search, inc.
The Tower
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Payments are due on or before the registration date.

Cost: $39.00
Only includes The Flawless Fit Checklist

For the PayPal link, email drbarro@winwithoutcompeting.com or mail a check to:

barro global search, inc.
The Tower
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024


Payments are due on or before the registration date.

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Personal Talk at an Interview

Dr. Arlene, Creator of the Right Fit Method.

Between you and me, I have observed that candidates talk too much about their personal lives during interviews. Here’s one exception: if you need to relocate to take a new position and you have specific needs such as your spouse must find a position concurrently, then your personal life becomes part of your

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WIN! Noteletter

I created WIN! Notes to help you in your job search. Over the last several months I’ve spoken with and coached many clients. I learned that some have difficulty getting interviews. Others are successful in reaching the interview stage but cannot close the employer and hear “You’re Hired.” In this first issue of WIN! Notes I will focus on the interview. Read More 
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Disclosing Name of Job Seeker who WINS the 2009 Right Fit Award

Los Angeles, CA (barro global search, inc.) April 21, 2009. Founder and CEO Dr. Arlene Barro conducted a nationwide search to find the Right Fit Winner who has been unemployed for six or more months, not read Dr. Arlene’s book WIN Without Competing! Career Success the Right Fit Way nor listened to her radio show. The failed job search strategies of the winner include blasting resumes from Burbank to Bombay. The winner represents the millions of unemployed who are using the same ineffective strategies. Long term unemployment is the result. It’s time to stop taking the Shotgun Road with no destination and switch to the Right Fit Road and hear “You’re Hired.”

In our current economic situation both employees and entrepreneurs should be ready to implement the Right Fit Method in case the ax should fall. New grads entering the workplace with few or no accomplishments need a new way to find a job.

To select the winner, barro global search, inc. did not compare and contrast contestants to identify the best. Instead, we focused on finding one unemployed person who matched the Blueprint of the Right Fit. Wondering why the winner is the Right Fit not the Best?  Read More 
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Job Seeker WINS the 2009 Right Fit Award!

An Invitation to Listen to the Winner

You are cordially invited to attend Dr. Arlene Barro’s live on air coaching session of the Winner of the 2009 Right Fit Award on her WIN Without Competing! Show, featured on BlogTalkRadio, Wednesday, April 22nd at 5pm PDT. The winner’s name will not be disclosed until the day of the show.

To Listen Live
Call 347-308-8200
or
Go directly to the show: http://www.blogtalkradio.com/Dr-Arlene-Barro-/2009/04/23/WIN-Without-Competing-with-Dr-Arlene-Barro

To Listen Archived
Go directly to the show: http://www.blogtalkradio.com/Dr-Arlene-Barro-/2009/04/23/WIN-Without-Competing-with-Dr-Arlene-Barro

About the Contest
Barro global search, inc. of which Dr. Arlene is the founder and CEO conducted a nationwide contest to find the Right Fit Winner who has been unemployed for six or more months, not read WIN Without Competing! nor listened to the show.  Read More 
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Unique Contest: Searching for the Right Fit Guest, Not the Best

Unemployed for Six Months or More?

Arlene R. Barro, PhD is a UCLA-trained educator, educational psychologist, and a nationally recognized search consultant and career coach. Dr. Barro is the founder and CEO of LA-based barro global search, inc. She is the creator of the Right Fit Method and the author of WIN Without Competing! published by Capital Books, Inc. in the United States and by Macmillan Ltd. in India. WIN Without Competing! was nominated for a business book award.

Los Angeles, CA (barro global search, inc.) February 19, 2008 -- Dr. Arlene Barro is searching for one Right Fit Guest to coach on her radio show WIN Without Competing! featured on BlogTalkRadio.

Here’s a Blueprint of the Right Fit Guest:
1. Chronically unemployed or unemployed for six months or more: needs to know how to find a new job
2. Did not read Dr. Arlene’s book WIN Without Competing! Career Success the Right Fit Way
3. Believes that years of experience significantly impacts hiring
4. Blasts resumes from Burbank to Bombay: needs new career advice
5. Makes few, if any, cold calls in pursuit of a new position: needs phone interview strategies Read More 
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Unique Contest: Did You Read WIN Without Competing!, Use the Right Fit Method, and Hear “You’re Hired”?

Searching For the Right Fit Guest, Not the Best

Arlene R. Barro, PhD is a UCLA-trained educator, educational psychologist, and a nationally recognized search consultant and career coach. Dr. Barro is the founder and CEO of LA-based barro global search, inc. She is the creator of the Right Fit Method and the author of WIN Without Competing! published by Capital Books, Inc. in the United States and by Macmillan Ltd. in India. WIN Without Competing! was nominated for a business book award.

Los Angeles, CA (barro global search, inc.) February 20, 2008 -- Dr. Arlene Barro is searching for one Right Fit Guest to appear on her radio show WIN Without Competing! featured on BlogTalkRadio and share how using the Right Fit Method was the tipping point to hear “You’re Hired.”

Here’s a Blueprint of the Right Fit Guest:
1. Hired within the last 12 months
2. Read Dr. Arlene’s book WIN Without Competing! Career Success the Right Fit Way Read More 
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Hear "You're Hired" During a Recession It's All Up To You

You’ve been told how to dress for an interview. The big day is here. You look in the mirror and say, “I look great.” That’s fine, but are you really ready to go on stage? An interview is a performance: like it or not. Let’s get you ready to go on stage. The interview game you’re going to play is called WIN Without Competing. To WIN, master a set of strategies incorporated in the Right Fit Method which are the rules of the game.

Here’s how to use the Right Fit Method to de-mystify three disastrous myths and shine during the interview.
Myth 1: Employers prefer to interview candidates who are quiet, non-assertive, and unobtrusive.
Right Fit: Employers are not looking to hire robots. They want to hire Right Fits. Walk into the interview with a brisk pace to show that you are energetic, goal directed, and enthusiastic. During the interview, do not sit like a bump on a log waiting for the employer to extract the information like a dentist extracts a tooth. Speak up! It’s all up to you.

Myth 2: Employers prefer to take charge of the interview.
Right Fit: Not really. You must to take charge of the interview to show that you are assertive, dynamic, and enthusiastic. The employer needs to visualize you doing the job. Volunteer information about yourself to communicate why you are the Right Fit for the job. Think of yourself as the “seller” and the employer as the “buyer.” Ask questions to learn more about the position. Then, take what you learned and demonstrate how you match the specs. It’s all up to you.

Myth 3: Employers expect you to answer every question that they ask and you must respond quickly. Read More 
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Find the Right Fit Job with Zero Competition! It's All Up to You

Seeking a new job during a recession is a daunting task. Maybe not. It’s up to you. Figure out if you should pursue the same career. Perhaps you love your career but want to change industries. Don’t say that’s not possible. Of course it’s possible. It’s all up to you. Change your mindset to embrace possibilities. Explore without restraints. Get in touch with your career passion.

When you are ready to begin your job search, here’s how to use the Right Fit Method to de-mystify three disastrous myths of the search:
Myth 1: Employers usually have a clear picture of the position they’re trying to fill. Employers usually like to see a parade of candidates to compare and contrast them to figure out the “best” candidate to hire.
Right Fit: Stop the shopping: Your goal is to stop the employer from looking at lots of candidates. Ask the employer targeted questions so that you can create a blueprint of the Right Fit candidate. Explain how you match the specs. Be clear and precise when you broadcast your fit.

Myth 2: Calling companies about a job opening is a big mistake. It’s absolutely necessary to call companies to find out more information about the open position. You do not have to follow the standard procedure which many companies ask you to follow. Here it is. “Send your resume first and we will call you, if interested.” You’re not in the military. Be creative.
Right Fit: When you call a company about a specific position, find out to whom the position reports and ask to speak to that person. Try to arrange a phone appointment, if that person is not available. When you make contact, ask questions to determine if you are the Right Fit and arrange an in-person interview, if the fit is right. Read More 
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Capture the Undecided Voters: Here's How, The Untold Story

Both campaigns are vigorously fighting to win. The undecided voters could determine the election. Why? Neither candidate has closed the deal yet. The horserace continues. November 4th is almost here and the voters must decide who will be our next president.

Capturing the undecided voters could significantly impact the outcome of the election. Here’s the untold story. To evaluate a candidate’s ideas, the voter must first perform five intellectual behaviors, from the simplest to the most complex, in sequence: recall information (knowledge), understand a concept (comprehension), use a concept in a new situation (application), compare and contrast ideas (analysis), combine concepts (synthesis). To make judgments (evaluation) our minds must go through all of these five steps first, according to educational psychologist Benjamin Bloom. He created Bloom’s Taxonomy, which has been the standard classification system for intellectual behavior since the 1950’s.

Let’s apply Bloom’s Taxonomy to capture the undecided voters. They are intellectually stuck somewhere between steps one and four. The pundits and the media focus on step four, analysis. They compare and contrast the candidates which adds to the voters’ confusion. The candidates compare and contrast each other, creating more confusion. Moreover, the candidates’ messages are inconsistent, contain factual errors and misleading statements.

One candidate talks about reading every line of the Federal budget if elected. That’s impossible. How is he going to read more than 50,000 pages? Read More 
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A Country With Low or No Standards: A Barrel of Rotten Apples and Two Naked Candidates

We are obsessed with asking the wrong questions. Who will be the “best” president? Who will be the “best” vice-president? What is the “best” bailout bill? To determine the “best” we compare and contrast searching for similarities and differences. An intelligent 12-year-old can create these laundry lists. Hasn’t anyone figured out that the mindset of competition, which leads to the mentality of “best,” doesn’t work? If you compare and contrast two rotten apples, and pick one, you have selected the “best” which is still a rotten apple.

Now we are confronted with the consequences of the competition mindset. Nothing works. The economy, healthcare, and education are products of the rotten apple decisions. If we insist on relentlessly searching for the rotten apples, we will never restore the health of this country and we can forget about restoring the world’s confidence in us.  Read More 
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